Top 5 Books and Reference Apps on Android in Madagascar Q4 2022

In the fourth quarter of 2022, the Books and Reference category on the Android platform in Madagascar saw some interesting trends. Here’s a closer look at the performance of the top 5 apps in this category, based on data from Sensor Tower.

Audible: Audio Entertainment experienced a steady weekly revenue, peaking at around $175 in late September and November. Weekly downloads showed a downward trend, starting at 105 in late September and dropping to 57 by the end of December. Active users fluctuated slightly, beginning at 656 and peaking at 706 in early December before ending the quarter at 668.

GoodNovel - Web Novel, Fiction saw stable weekly revenue, with a noticeable increase from $39 to $48 in the last week of December. Downloads were relatively low, with a few spikes such as 18 downloads in mid-October and late December. Active users remained quite steady, hovering around the 50s and 60s throughout the quarter.

Dreame-Read Romance Stories had a varied performance. Weekly revenue saw a decline from $38 in late September to $20 by the end of December. Downloads showed some spikes, with a peak of 45 in early December. Active users had a notable increase, peaking at 954 in late November before dropping to 685 by the end of the quarter.

WebNovel maintained consistent weekly revenue, fluctuating between $23 and $33 throughout the quarter. Downloads showed a gradual increase towards the end of the year, peaking at 41 in mid-December. Active users also increased, ending the quarter at 128 compared to 126 at the beginning.

Joyread had a more fluctuating performance. Weekly revenue ranged from $12 to $19, with a slight increase towards the end of December. Downloads were minimal, with no downloads recorded in several weeks. Active users dropped significantly, starting at 37 in late September but seeing no activity by early November.

For more detailed insights and data, visit Sensor Tower.